Here’s a terrific example of how one library is marketing Ask a Librarian’s statewide Spanish email service to their patrons!
Check out the Jacksonville Public Library monthly e-newsletter at http://jpl.coj.net/lib/newsletters.html, and scroll down on the left to see their promo for the Ask a Librarian Spanish email service.
Promoting the service in their newsletter not only informs their patrons, but also serves as a reminder to all JPL staff and administrators that Spanish email is available. In addition, they sent an announcement to the email distribution list for all JPL staff, and will link the announcement on the home page of the City employee portal.
Remember that all member libraries – that means yours! – have this service available now for their patrons. Follow JPL’s nifty marketing ideas to make sure your Spanish-speaking patrons know about this valuable service.
Way to go, JPL!