OCLC’s Virtual Reference Series

Best Practices in Virtual Reference:  Finding Your Virtual Reference Users Online DATE: Thursday, May 17, 2012 TIME: 1:00 pm – 2:00 pm EST LOCATION: OCLC’s virtual classroom The OCLC Research report Seeking Synchronicity found that one of the biggest...

Online Marketing Report

In late January, Ask a Librarian began a marketing campaign online through Google Ads. The media plan focused on two main goals: creating awareness of the Ask A Librarian Website and increasing usage of the Ask A Librarian service.  LURE  & Th!ink Creative Inc....