March Madness Month AWARD – Thurs, March 4

Ask a Librarian March Madness Month

Where each day brings a surprising fact, a fun activity, or an Ask a Librarian award … and a chance to brag about our incredible services!

And the Ask a Librarian Award goes to…

With more than 100 libraries participating and more than 1000 fabulous librarians trained, Ask a Librarian thrives on providing excellent customer service to patrons all across Florida.  One key to excellent customer service is picking up patrons quickly… a quick response time tells the patron his or her needs are important to us, and that our trained librarians are here to help.  So, now, a little bit of Ask a Librarian trivia….     

Question: 

Which staff has the the quickest response time to a customer?

Answer: 

Larry Cooperman of Everglades University!  His average response time?  With 57 sessions in January, Larry’s average response time was 20 seconds.

Way to go, Larry!  A secret prize will arrive on your doorstep in the next few weeks.

Word of Mouth Marketing (WOMM) – Spread the Word!
Inform your patrons with these talking points:
· For live help when you’re not in our library, visit askalibrarian.org (or find the link on our library’s website).
· You can use Ask a Librarian for free.
· Ask a Librarian is a website where you can go to get your questions answered by a real librarian.
· Ask a Librarian is open until midnight ET Sunday through Thursday and until 5 p.m. ET Friday and Saturday.
· If Ask a Librarian isn’t open for chat, you can always email your question to us, and we’ll get back to you within 24 hours.

March Madness Month Challenge – A Scavenger Hunt

Ask a Librarian March Madness Month

Where each day brings a surprising fact, a fun activity, or an Ask a Librarian award … and a chance to brag about our incredible services!

Ask a Librarian has been offering bookmarks and posters to libraries and Florida schools for free for several years.    The downside of working in an office – is I rarely see marketing materials in libraries.

Our first March Madness Month Challenge –  Locate an Ask a Librarian bookmark, lanyard and poster in the wild (or in your library) and send pictures to me (sachsd@tblc.org) by Friday, March 5th.

We will be awarding the most prominent use in a library, the most creative and the most original use of marketing materials.

March Madness Month – Fun Fact about Ask a Librarian

Ask a Librarian March Madness Month
Where each day brings a surprising fact, a fun activity, or an Ask a Librarian award … and a chance to brag about our incredible services!

FUN FACT:

Did you know… that Ask a Librarian’s 100+ participating libraries staffed a total of 15,479 hours on the Collaborative and Academic Desks in 2009?

WOW! That’s a lot of patrons helped in real time, at their point of need – and this includes your own patrons. Way to go, Ask a Librarian!

March Madness Month!!

Join us for March Madness with Ask a Librarian.    It a month where each day brings a surprising fact, a fun activity, or an Ask a Librarian award … and a chance to brag about our incredible services!

Ask a Librarian Day was just the beginning. We are taking the month of March to promote Ask a Librarian and to encourage you to promote Ask a Librarian to your users and co-workers.

When you talk about Ask a Librarian, the key message is: Ask a Librarian is a an online service available at Askalibrarian.org (or your library’s website) website where you can go to get your questions answered by a real librarian for FREE! Its open until midnight ET Sunday through Thursday and until 5 p.m. ET Friday and Saturday and email is always available.

Every week day in March, Traci and I are planning to email and blog either a fun fact about the service, give out an award from a box of treasures under my desk or challenge you with an activity. The goal is to be light-hearted and fun while reminding you and your coworkers to promote the service!

We hope to hear a lot from you this month as well! Let us know what you think of the facts and awards and participate in the challenges. We promise nothing hard – just something to help keep Ask a Librarian in your mind this month a little more than normal.
Word of Mouth Marketing (WOMM) – Spread the Word!
Inform your users with these talking points:
• For live help when you’re not in our library, visit askalibrarian.org (or find the link on our library’s website).
• You can use Ask a Librarian for free.
• Ask a Librarian is a website where you can go to get your questions answered by a real librarian.
• Ask a Librarian is open until midnight ET Sunday through Thursday and until 5 p.m. ET Friday and Saturday.
• If Ask a Librarian isn’t open for chat, you can always email your question to us, and we’ll get back to you within 24 hours.

Ask a Librarian Day Recap!

What a success! Yesterday, Ask a Librarian assisted 331 users in one day. This is a 35% increase from our normal Tuesday average of 244 sessions.

Yesterday was Ask a Librarian Day and librarians from across the state wore Ask a Librarian t-shirts and pins, created displays, baked some yummy treats and overall- spread the message!

Ask a Librarian is:

• Live help you’re not in our library, visit askalibrarian.org (or find the link on our library’s website).
• You can use Ask a Librarian for free.
• Ask a Librarian is a website where you can go to get your questions answered by a real librarian.
• Ask a Librarian is open until midnight ET Sunday through Thursday and until 5 p.m. ET Friday and Saturday.
• If Ask a Librarian isn’t open for chat, you can always email your question to us, and we’ll get back to you within 24 hours.

I am currently gathering stories, pictures and baked goods () from yesterday! If you have not already, please send them to me as soon as possible. I will post everything I receive!

Remember, the key to the success is the talking about the service to your co-workers and users. Please keep this up! The idea behind AAL Day is – WOMM. WOMM is Word of Mouth Marketing. We are going to continue trying to encourage you to use WOMM at your library especially through the month of March. Next week, we will be kicking off a month of WOMM related activities to help keep AAL in the forefront so get ready for awards, challenges and some fun facts about the service.

Today is Ask a Librarian Day!

How are you celebrating and getting the word out?

Jacksonville Public Library made the newspaper –  (check out Advisory Committee Member & SMS Taskforce Member – Michael Shell)
* Sarasota County created posters – see the series by clicking on the poster.
* Palm Beach County School District wrote a blog entry
* The State Library of Florida has Ask a Librarian as their current status on Facebook
* Alachua County has Ask a Librarian as the main ad on their front page

Remember the goal is to spread the word about the service. There are 5 main points everyone should know:
• If you ever need help when you’re not in our library, visit askalibrarian.org (or find the link on our library’s website).
• You can use Ask a Librarian for free.
• Ask a Librarian is a website where you can go to get your questions answered by a real librarian.
• Ask a Librarian is open until midnight ET Sunday through Thursday and until 5 p.m. ET Friday and Saturday.
• If Ask a Librarian isn’t open for chat, you can always email your question to us, and we’ll get back to you within 24 hours.

    Send us your pictures and stories!!